Future Nostalgia

Exhibition DesignUI/UX

Club Zukunft Exhibtion

Collaboration: Noé Gogniat, Clara Holmes & Ray Frey

How can we meaningfully preserve memories in an era of limitless digital archiving without diminishing their emotional resonance? AD INTERIM delves into the concept of future nostalgia—the bittersweet awareness of anticipated loss—and its role in shaping identity. This project offers an experience that embodies the fleeting essence of Zurich's club culture. Visitors contribute by sharing memories, which are momentarily visualized before disappearing into a void as they fall off the table. At any point, pressing ENTER prints a fragment of someone else’s memory onto a receipt, rescuing it from the void. Visitors can choose to keep, discard, or even burn the receipt. By embracing these shared recollections and creating a new moment of interaction, AD INTERIM prompts reflection on the transient nature of memory, loss, and collective identity.

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Club Culture: "Zukunft" and the Significance of Memory

The Zurich club "Zukunft," or "Zuki" as locals call it, will soon close its doors, leaving behind only memories of its vibrant, energetic nights. Like many cultural spaces in Zurich, Zukunft was granted only interim permission for its location—a reminder of the transient nature of urban cultural spaces. This impending closure raises the question: How do you preserve a club? What form can an archive take to capture the intangible, lived experiences that define club culture?

The Paradox of Digital Spaces

While physical spaces are limited and subject to time, the digital realm can feel boundless and liberating. Yet this perception of infinity leads to the trap of over-archiving. The abundance of digital clutter risks rendering individual items insignificant, as over-accumulation causes memories and artifacts to lose their unique value and meaning. In club culture, where ephemerality and presence are central, a different approach to archiving is needed—one that resists digital stagnation and honors the fleeting nature of the experience.

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## Archiving Club Culture

Rather than permanently embedding club memories in a digital space, we recognize that club culture thrives on transience, energy, and the immediacy of the present. Archiving memories temporarily, allowing people to share and revisit them without fossilizing them, preserves their dynamic nature. By balancing preservation with impermanence, AD INTERIM fosters a sense of collective memory, nostalgia, and appreciation for the present moment, while simultaneously honoring the inevitability of loss.

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AD INTERIM: A Space for Future Nostalgia

AD INTERIM invites visitors to participate in a collective digital archive of memories from "Zukunft" and other clubs. Through a keyboard interface, visitors can anonymously contribute personal memories related to club culture. These memories, floating briefly across a digital table, gradually descend into an abyss, visually embodying the idea of loss. By pressing ENTER, visitors can print the accumulated memories onto a receipt, effectively deleting them from the void. This tangible receipt becomes a personal artifact, one that visitors can choose to keep, discard, or symbolically burn.

This interactive, multilingual experience not only encourages communal sharing but also invites reflection on the nature and value of memories. What gives a memory its worth? Is it the act of sharing, the physical artifact, or the memory’s ephemeral presence in a shared digital space? "AD INTERIM" challenges visitors to confront these questions, offering a poetic meditation on memory, loss, and collective identity.

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